kucha kucha gum

くちゃくちゃ (kucha kucha) Chewing Sound

kucha kucha gum
【 くちゃくちゃ・kucha kucha 】loud chewing sound

There are two situations that you might use the Japanese onomatopoeia くちゃくちゃ. One is to describe a loud chewing sound. For this case, the accent is on「く」 > KUcha kucha.

ガムをくちゃくちゃ (と) かむ
(gamu wo kucha kucha (to) kamu)
to chew gum loudly

くちゃくちゃ音(おと) を たてる
(kucha kucha oto wo tateru)
to make loud chewing sounds

くちゃくちゃ音をたてて食べるのは行儀が悪い。
(kucha kucha oto wo tatete taberuno wa gyōgi ga warui)
It is bad manners to make loud chewing sounds when eating.

*行儀 (ぎょうぎ) が 悪い (わるい)
(gyōgi ga warui)
bad manners, bad etiquette

Chewing sound vs. messy, wrinkly

くちゃくちゃ can also describe something that is messy, knotted or wrinkly. In this case, the accent is on「ちゃ」> kuCHA kuCHA.

くちゃくちゃな髪 (かみ)
(kucha kucha na kami)
messy, tangled hair

くちゃくちゃになったお札(さつ)
(kucha kucha ni natta osatsu)
a wrinkled up bill


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